Independence Day Resurgence

Client: U.S. Army & FOX

PROCESS

OVERVIEW

The U.S. Army partnered with FOX to task MRM//McCann with creating an advergame to promote STEM careers in the Army with an Independence Day 2 theme. They hired me as the Senior Product Manager contractor for the project.

 

The ask was to have four missions that promoted different STEM careers and a social team challenge within 10 weeks. With a team of only 12 people, we were able to complete the project and exceed all expectations.

PROTOTYPE

This is the prototype for the Biologist mini-game. Click on the blue areas to progress.

Launch Prototype >

OUTCOME

RELATED

jaime.fraina@gmail.com | 845-445-7430